World Reflexology Week: A Time to Share

World Reflexology Week presents an incredible opportunity for all reflexologists and tutors around the world to share and showcase this amazing treatment with the public.

Some ways you may promote reflexology and your business include:

• • Hosting taster treatments;

• • Giving a talk to a local group (this could be online or in-person);

• • Writing a blog;

• • Contacting a local radio station to talk about reflexology;

• • Sharing information on your social media pages.

There has never been a better time to promote reflexology as more people are seeking out ways to boost their well-being following the challenging few years everyone has lived through. My treatment room has welcomed more new clients this year than ever before!

If you would like to promote reflexology and your business during WRW, you have a couple of weeks before the event to plan and also create your social media posts.

Whilst you are planning your social media posts think about what information you want to share with your followers, how you can solve their problems and what your goals are.

Here are some ideas to get you started….

(1) Start of World Reflexology Week – Post One

Share details about WRW and how you will be celebrating it in your business. For example, if you are hosting events in your treatment room, giving a radio interview in the week ahead, running a competition, or offering taster treatments – you could share a preview about these and build the excitement.

(2) Post Two

Share with your followers why you became a reflexologist. Your audience will love to read this and learn more about the person they visit, or may visit for a treatment. Sharing your story will help people to connect with your business more, as it makes it more personal. You can read my story on Instagram.

(3) Post Three

Share some cool facts about reflexology – or bust some of those myths that are out there!

(4) Post Four

Show off your treatment room and where your clients will relax. Sharing your space is important as some potential clients may be nervous and this can put them at ease about what to expect. Don’t forget to share details about how they book in with you (remember your goals). You could use photography or video here.

(5) Post Five 

You could run a competition to win a treatment (don’t forget to check Meta’s guidelines if you do this), or you could post content to say thank you to your followers – something to end the week on a high.

When planning your World Reflexology Week social media content, remember to make sure that it will connect with your local target audience, and it matches your goals.

Good luck, enjoy celebrating World Reflexology Week and have fun showcasing your business.

Kelly x